How – and Why – Retailers Should be Making Better Use of Twitter

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With the planned introduction of ‘buy buttons’ that retailers can embed into Tweets seemingly on the near horizon it is becoming more and more obvious that retail businesses who currently focus most on Facebook and Pinterest and see Twitter as something of an afterthought may want to think again.

The one thing that often confuses retailers about Twitter is just what should they post? 140 characters is rather restrictive and most business owners know by now that posting exactly the same things across social networks is of little value. So just what is Twitter best used for? Here are just [...] Continue Reading…

Wholesale Product Showcase – Victorian Charm Necklace

Victorian Charm Necklace

Often all an outfit needs to truly make it complete is a single, striking piece of signature jewelry that makes a rather unique style statement without saying a word. Our Victorian Charm Necklace is such a piece.

The Victorians knew a great deal about attractive, and yet slightly eclectic style and that style is embodied in this gorgeous necklace. The pretty combination of whimsical charms, glistening gems and stylized chain create a beautiful necklace that would look as good with jeans and a t-shirt as it would with a floaty summer frock.

The Victorian Charm Necklace measures a generous – but just right [...] Continue Reading…

What’s New at Eastwind Gifts – Plush Greeting Bears

PicMonkey Collage

Just because the Internet makes it so easy to send electronic greetings for any occasion does not always mean that you should. A Facebook wall post is, let’s face it, a poor substitute for a nice card and a thoughtful little gift. When it comes to the latter our new Plush Greeting Bears are a perfect choice.

Each of these cute bears has a different sentiment to express via their outfits. Each one of the sweet and sentimental cuddly critters stands 8¼” x 6″ x 8″ high, has jointed limbs and fuzzy polyester plush fur. Any of the Plush Greeting [...] Continue Reading…

Understanding the Essential Elements of Small Business Marketing Plan

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Whether you are just starting a new business or are brainstorming a marketing plan for an existing one, what you really need is a strategic marketing action plan. There are so many different ways to market your business available today it can be hard to keep track of what you could – and should – be doing to try to ensure that you are reaching as many people as possible and as effectively as possible.

To help you begin to make your plan we have outlined some of the most effective marketing methods that you should consider adding to a plan [...] Continue Reading…

Wholesale Product Showcase – Jaws Bottle Opener

Jaws-Shark-Stainless-Steel-Bottle-Opener

Looking for something different and rather unique for your home bar, or for your next party? Then look no further than our Jaws Bottle Opener, a rather neat take on Steven Spielberg’s iconic monster from the deep, Bruce the Shark.

Crafted from high quality stainless steel and fully functional as a bottle opener ‘Bruce’ will happily sink his teeth into anything you ask him to (although your guests are a bad idea..) He comes in his own branded display box, fashioned after the typography from the original movie posters and measures 6″ long.

Our Jaws Bottle Opener would also make a [...] Continue Reading…

What’s New at Eastwind Gifts – Family Tree Photo Decor

Family Tree Photo Décor Wholesale at Eastwind Wholesale Gift Distributors

Everyone is familiar with the concept of tracing their family tree but thanks to our new Family Tree Photo Decor, it can now be prominently displayed as an attractive piece of home decor as well.

This piece is fashioned, appropriately enough, after a majestic oak tree. Generously sized and ornate, this metal sculpture is designed to hold five great family pictures at the end of each of its branches, creating a visual family tree that will decorate an entire expanse of wall.

The Family Tree Photo Decor is finished in an attractive bronze color and features the word ‘Family’ at its [...] Continue Reading…

Three Big Facebook Mistakes Small Businesses are Still Making – Are You?

facebook-marketing-mistakes

It has now been several years since most businesses, large and small, began to discover the power of social media for marketing purposes, especially that of Facebook. Despite the fact that Facebook, and its rules and practices, has changed a great deal in that time, it remains the number one social network by far and still offers some great marketing and engagement potential when a business account is managed and maintained in the right way.

Unfortunately, a great many businesses are still not quite making the most of their Facebook page and some are making some basic mistakes that should [...] Continue Reading…

Wholesale Product Showcase – Ornate Hanging Candle Lamp

Ornate Hanging Candle Lamp at Eastwind Wholesale Gift Distributors

There is nothing quite like illuminating a space – indoors or out – with the soft glow of candlelight. Flattering and warm candlelight can create an instantly calming and serene atmosphere that is perfect for those relaxing evenings at home. That beauty can be enhanced even further though with the right candle lamps, and our Ornate Hanging Candle Lamp is certainly a great example of that.

Attractively adorned with silver filigree ornaments, this hanging lamp features a high quality glass candle cup rimmed with a silver leaf stripe. Simply add the candle of your choice, hang from the sturdy ‘S’ [...] Continue Reading…

What’s New at Eastwind Gifts – Dr Whooves My Little Pony Vinyl Collectible

My Little Pony Dr  Whooves Vinyl Figure Wholesale at Eastwind Wholesale Gift Distributors

What do you get when you combine two iconic pop culture icons to create one great wholesale gift? Our new Dr Whooves My Little Pony Vinyl Collectible.

My Little Pony has been a fixture in the toy market since the early 1980′s and the sci-fi classic Doctor Who has been on television for over 50 years, so the combination of the two is quite significant. This collector’s edition My Little Pony is modeled after the crusading time traveler, stands 4½” x 2″ x 6″ high and comes in their own special collector’s box. This special edition pony is a must [...] Continue Reading…

Which Social Networks Really Help Small Businesses?

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With so many different social networks vying for the public’s attention right now it can be increasingly hard for a small business – especially a retail business – to figure out just where they should be concentrating their marketing efforts. Are Facebook fans or Twitter followers more important? How about Linkedin connections and Google + circles?

The fact is that different popular social networks offer different benefits – and drawbacks – and some are better suited to certain types of businesses than others. Here are some of the basics:

Facebook – Facebook still reigns supreme as the largest social networking site [...] Continue Reading…